The BCI Italy Conference

Josh Zaroor, Global Director of Marketing, BlackBerry AtHoc

Josh ZaroorJosh Zaroor is the Global Director of Marketing for BlackBerry AtHoc, the leading provider of crisis communication software to government agencies and large enterprises around the world.  In his role, Josh translates customer insights into product improvements and develops go-to-market plans to drive business growth.  Josh oversees all marketing activities for AtHoc ranging from competitive analysis, pricing and packaging, sales and marketing collateral creation, digital and social marketing, sales training, and branding.

Prior to joining AtHoc in 2014, Josh spent seven years at Intuit where he lead multiple product marketing and sales strategy efforts aimed at Small Businesses for Intuit’s QuickBooks software products and services.  Josh spent eleven years in management consulting, including many years at Ernst & Young LLP where he lead process improvement and program management projects for some of the world’s most recognizable brands.

Josh earned his Bachelor’s degree in Economics from Benedictine College in Atchison, KS and he’s a past President of its Alumni Association.  Josh, his wife, and two children live in the San Francisco Bay Area where he serves as Chairman of the City of San Carlos’ Economic Development Advisory Commission.

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BCI Certification training is aimed at those individuals who are seeking to complement practical experience in BC or a related field through some formal BC training; who are wishing to achieve an internationally recognised qualification in BC (CBCI;) or who are aspiring to become a Statutory member of the BCI. The BCI also offers Specialist Skills Training for BC professionals wishing to sharpen their skills and knowledge of particular aspects of the BCM Lifecycle.